Sunday, September 27, 2015

4. 2015 - The year of video marketing

Woah, this week has been more hurried than the previous ones! Let's go straight to point, we got a big task this week: plan your own lecture (30 min) about one freely chosen topic. Our group felt it natural to choose video marketing and video in general because of the big interest to videos within the group.

We started on Monday afternoon by planning what to tell. Reading articles about the topic and then listing the most important information. This time we wanted to take the presentation one step further by first of all using Prezi instead of the usual Power Point, but also by doing an animation in addition to a video. Non of us had used this kind of software earlier so we used almost all Tuesday making that one. It's more difficult than you would think. The point with the animation was to show some statistics regarding video marketing. Actually kind of interesting! If someone's interested, we used this program called GoAnimate to do the animation.

Working hard on animation!
Then on Wednesday we started filming our video with the topic "How to make a video". That day started also this eService online course by introduction lecture. At this point we understood we'd never finish the presentation in time, with the deadline on Thursday. Fortunately we got permission to finish it after Thursdays lectures. So this week we didn't be one of the fortunes to present in front of class. ;)

Remember to have fun while working!
Before moving forward to the lectures on Monday and Thursday, here's the link to the presentation. Hope you enjoy!


So this week I have to be honest when saying I can't actually remember much of the Mondays lecture with everything else going on. But it was time for the next guest speaker, Tomasz Odrobinski. Like the previous guest lecturer he told us about his own experience and what it's all about. The subject was mainly about sales and international development in the digital era. They have also created this awesome rental website Erento, check it out. What I do remember well, is that he knew his field like I know the back of my hand!

What's left of the week? Thursdays lecture. Actually this wasn't just one lecture, but I think like five. Five groups presented their own topic. First two presentations were great but didn't concern this course at all, but then we heard presentations about blogging, growth hacking and LinkedIn. Which all I think were useful for many of us. Especially this thing called growth hacking was a brand new thing for me. Shortly it's all about market yourself/your company with limited or no money. Looking forward to hear more about this topic.

Even tough this week has been long and I've been exhausted in times, I believe my team has done a great job and we had lots and lots of fun working together (again, as usual)! I suppose next week will be exciting, considering that we will meet the company's we will be doing some sort of projects to the rest of the fall. Looking forward to it! From next week on we get also a new team member! She's Ria, we know from earlier that she has good English skills and has a great motivation and we really do have need for one extra pair of hands. 

This week's Martta-photo: We welcome the upcoming
winter with a new awesome dogjacket! 

Have a great Sunday you all!

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